Festival of Marketing 2024
This Festival of Marketing, we are working with key partners and brands such as Interflora, System1 and Nielsen to help marketers get the most from their spend by supercharging results through creativity and measurement. Explore our session downloads and get in touch with us below to find out more.
Your ad creative matters! Your 9 steps to the perfect poster with Interflora, System1 and JCDecaux
Your ad creative matters! Your 9 steps to the perfect poster with Interflora, System1 and JCDecaux
October 3rd 2:50pm - 3:20pm - Stage 4
How can your brand cut through with best-practice creativity? Find out the 9 steps to creating the perfect poster as JCDecaux’s Rajvi Kantaria, System1’s Andrew Tindall and Interflora’s James Arbuckle share the latest research that is set to supercharge your results. Hear why creative testing should be key to your strategy and discover the role emotion plays in driving outcomes.
Location, Location, Location: A new model to measure media effectiveness
Location, Location, Location: A new model to measure media effectiveness
October 3rd 12:35pm - 1:05pm - Stage 2
Location matters. How can marketers capture their audience’s journeys for a truer picture of where their customers are and whether they have seen a brand’s ads? Join JCDecaux’s Chris Felton and Nielsen’s Jeremy Cartwright as they share new research which shows adding postcode-level location data into measurement models can prove the true value of marketing.
Session downloads
Book a meeting with our team
Book a meeting with our team
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To find out more, book a meeting with us below. We are here to help you with your planning and measurement needs.
