Mark Halliday - JCDecaux

Mark has spent his career helping brands excel in the digital space. Working for UK media owners, UK media agencies and an APAC agency holding group has given Mark a wealth of experience across data and various digital channels, as well as marketing strategy. In his current role, Mark leads the Programmatic Team at JCDecaux UK working with brand, agency, and DSP clients. Mark is also Vice-Chairman of the JCDecaux International Programmatic Council. Mark’s goal is to help brands to uncover digital growth opportunities by delivering innovative and effective marketing solutions that encompass programmatic DOOH as part of an omnichannel strategy.

Chair of Judges - Programmatic DOOH Awards 2026