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See cookie policyHow did Aussie Hair own the moment at Glastonbury?
Hair care brand Aussie worked with JCDecaux Brand Impact to launch a creative Out-of-Home campaign during Glastonbury, the UK’s biggest music and arts festival. Reaching festival-goers at scale, the activation made use of several branding opportunities spanning the festival entrance and nearby Castle Cary train station – engaging fans at the most impactful points in their journey and leaving a long-lasting impression.