ASOS Case Study
How did ASOS drive full-funnel growth with Out-of-Home?
ASOS Case Study
ASOS’ nationwide Out-of-Home (OOH) campaign delivered standout full-funnel results, sparking a surge in search volume and successfully attracting customers from key competitors. The creative, featuring well-known celebrity personalities, resonated strongly with younger audiences and reinforced ASOS as the destination for the latest and best in fashion.
